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EP 151 What to post in your Facebook Group to Get Sales


What to post in your Facebook Group to Get Sales

 

“You have to learn how to attract people to you.”

 

Mandy Podlesny

 

The topic of Podcast 151 is what to post in your Facebook group to get orders and not be spammy. When people have their own Facebook group they usually do one of two things. They either turn it into their own spammy infomercial where the whole post is “buy my stuff,” or they don’t want to do that at all and they go to the total opposite side of the spectrum and they talk about value and bring in a community but they don’t know how to talk about their product.

 

Brooke and Mandy Podlesny (Mandy P) have a conversation about what you can do and how to position yourself as the expert and still get sales from your Facebook group.

 

“The amazing thing about network marketing is you can just be yourself and whatever avenue and direction you want to go, pour gas on that and go do it.” – Mandy Podlesny.

 

Do what really, really works for you and what feels good to you. Don’t try to like be everything else someone else is. Nobody comes to Facebook or Instagram or any social media with their credit card in their hand being like, “Okay, I’m ready to buy your stuff now.” You want to create curiosity to get people to comment and engage, then go have conversations in the DM.

One way to utilize your group is to use the add tag message system. So things that you repeat yourself with, a kit or something that you like that is one of  your top sellers. Do a video on that specific product and then post it in the guide section. Then when someone wants information tag them in it and let them have the responsibility for educating and then follow up.  

 

It’s not our job to manipulate or twist and turn someone into buying a product. It’s like, “here’s the information I know this will help you or this will be great for you. Do you want it? Yes or no? ” 

 

If people do say no, don’t continue to follow up with them, if they say they’re not interested, leave it. 

 

“Network marketing is netWORK marketing. We have to do work. We have to take it seriously.” – Mandy Podlesny. 

 

If you’re struggling, get a mentor or coach or someone that will show you, coach you, guide you and do it the right way. Understand that it is work. You’re not just going to get your luxury vehicle by three posts, right? You have to do follow up and you have to do the work. 

 

If you would like to find out more information about Mandy and see what she is doing in her Facebook group, you can connect with her on these links: www.ketoclubwithmandy.com

https://www.instagram.com/moremandyp/

https://www.facebook.com/mandypodlesny

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

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EP 150 Why only talking about money brings the wrong recruits


Why only talking about money brings the wrong recruits

 

“Quote One.”

 

Who Said Quote

 

In episode 150 Brooke shares another episode of the Spam Squad where she dissects an actual Facebook story post she saw and gives suggestions on how to post more authentically.

 

This is what the post said. “Would you be interested in a new job, a new experience, even if you already work, would you like an extra bit of cash? I work full time and still have time to sell.” Then it had a picture of her product and then says, “are you interested?” 67% said no. 

 

“How do you talk about your products or your opportunity in a way that make people really want to join?” – Brooke Elder.

 

First is putting something out on social media. We all know we don’t want to sell, we want to share. This is just a very simple word choice, but when we are deciding to share, instead of sell, that changes our motives. 

 

So just tell your story. You can’t really say that much in a Facebook or an Instagram story, so instead you could to do a three or four part story. You could also do a video of you talking about this instead and then you could still do the “are you interested?”

 

Instead of, “are you interested?”  it could be, “do you want more information or do you want to see how I did this?” So tell your story. What is it that you did? It doesn’t mean that you have to have this amazing story of like, “oh, I retired my husband…I was able to quit my full-time job…I make a million dollars,” like all of those things. We think that we have to have these big, huge milestones before people even pay attention to us, which simply is not true.

 

A milestone that you can talk about is “do you know how awesome it feels to have a car that now I don’t have to worry about how am I going to make that car payment? Instead what I do now is put that money away into savings!”

 

It’s all about stories and being able to connect to a situation that the people listening have been in.

 

“The greatest thing about network marketing is it’s a business in box.” – Brooke Elder. 

 

You don’t have to worry about all the legal stuff, or product development. You don’t have to worry about all the systems and automation of like, how do we ship these things from here to there. All you have to worry about is the customer service, making sure your customers are taken care of, the marketing and the sales, that’s it. 

 

If you want a step-by-step plan on how to be successful, join us in the Academy. Every single month you’ll receive  a checklist of all your IPA’s and all those things you need to be doing to have that personal profitable heart-centered business, to reach your income goals and to start living that lifestyle that you truly want. So check out the Academy at www.authenticinfluenceracademy.com.

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 149 Breaking Down Barriers and overcoming Rejection


Breaking Down Barriers and overcoming Rejection

 

“We’re real people. We’re real moms. We’re actually making real money and it’s not a pyramid scheme. “

 

Livvy Cunningham

 

Today is Podcast 149 where Brooke and Livvy Cunningham have a discussion about breaking down the barriers in the network industry because network marketing has kind of this bad, stereotypical view on it. And that’s not really what it’s like.  

 

Livvy is a wife and mother of four who has been in the industry for about nine years. She went to Boston University in their school of management and graduated with a degree with a concentration in marketing. She was a powerful woman in the corporate world, then got married and started a family. Her second child was born with a serious heart condition and she made the decision to leave the business world and became a full time mom. That’s when she discovered network marketing.

 

“It’s a mindset thing. You have to be confident in what you’re doing.” – Livvy Cunningham.

 

People might be interested in joining your team or your company, but they have friends and family whispering the stereotypical garbage in their ear. You have to be confident in what you’re doing and be proud of the work that you are doing.

 

If people really only took a time to just check it out for themselves instead of just buying into the industry hate, they would see that it’s so much different and would see that it’s actually amazing products that you’re spending money on.

 

It’s very hard to be successful and be able to share that success without having haters, , but it’s a part of the industry. It’s the part of the process, no matter what your product is.

 

It’s going back to mindset. All you’re doing is presenting and then giving the person the opportunity to say,” yeah, that sounds cool, or no, thank you.” 

 

They’re not saying no thank you to you, or you’re the worst or no I don’t like you. It’s not,you, it’s just not the right time. You’re going to hear nos, but it’s not personal. It’s not a reflection of you and who you are. 

 

“It’s rough when you’re putting yourself out there and people are rude. You just have to learn to let it roll off your back. ” – Livvy Cunningham. 

 

If you would like to connect with Livvy, just send her a friend request on Facebook. You can hang out with her in her VIP group, it’s not a salesy group at all. They hang out, talk, crack jokes, post memes and have discussions about being a mom, about being a woman and all of the things we face.  https://www.facebook.com/livvy.cunningham

https://www.facebook.com/groups/byebra

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 148 Running your business as a business owner vs an MLM leader


Running your business as a business owner vs an MLM leader

 

“You have to run your network marketing business like a business if you want it to pay you like a business.”

 

Tara Truax

 

 

In today’s podcast Brooke has a lively discussion with Tara Truax, who like Brooke, is a firm believer that you need to have the mindset of building your network marketing business like a business owner and not an MLM leader.

 

Tara is a retired professional dancer. After the birth of her second child she started having the horrible feeling that the world was surrounding her and she couldn’t breathe. She found a friend who had a product that helped with that. And before she knew it, she had a really good product testimony and fell into this industry by accident. 

 

“I don’t believe we can develop leaders, leaders develop themselves. Leaders will always find the tools they need.” – Tara Truax.

 

One of the important tools needed is to find ideal strategic business partners to work with. What we find in this industry, because as a low startup cost, we get a lot of people at these entry level positions who are not willing to lead themselves, who have employee mindset versus business owner/entrepreneur mindset. 

 

So our job basically is to go through those “resumes” and we present, we interview, we find those strategic business partners who then will develop themselves and also find those strategic business partners.

 

Tracking your business measurables, the actual things that bring in your business, is also a great tool. You should know what new products are coming out, the sales for that product, how that went, how many new employees, how many new partners are coming in that month and how many have whatever to get to whatever bonus. 

 

Tracking measureables, being smart with your taxes, being smart with your money, investing properly where you’re investing back into both your team, into your business, into your family, into your future, all these will help your business grow. 

 

If you track those measureables, then you get out of the total emotional roller coaster of, “Oh gosh, I’m working so hard and I’m doing all these things and nothing’s happening.” When you track your measureables, you get out of the emotion and you look at the facts and then those facts become wisdom.

 

“This business actually should bring you joy.” – Tara Truax. 

 

The past year has been very enlightening for a lot of people, we can see a shift from people being from desperation into inspiration. People are seeing this as an opportunity to be at home, to share with their families, to create the next level. If you would like to connect with Tara and find out the exciting things she has upcoming, you can find her on Facebook, Instagram and her website at

 https://www.facebook.com/tara.truax

https://www.instagram.com/thebodywisedancer/

https://www.thebodywisedancer.com/

 

 

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 147 Build a Solid Foundation to grow your Network Marketing Business


Build a Solid Foundation to grow your Network Marketing Business

 

“When you are marketing to everyone, you are marketing to no one, you have no foundation.”

 

Brooke Elder

 

In podcast 147 Brooke dives into the topic of how do you build a business that has that solid foundation. Most people in network marketing build their foundation by thinking that their products are for everyone. When you market to everyone you have no way of really differentiating yourself from other people. 

 

Usually on average, the results are for every hundred people you talk to, two will say yes. Those are  horrible odds! When you do this, you start to feel burned out and you start to feel like you’re not good enough and you start to feel like everyone else out there can do it but me. So you end up quitting because you don’t understand the foundational piece. 

 

“If you didn’t know this, the industry is changing.” – Brooke Elder

 

From October to December of 2020, the network marketing industry saw a 

21% increase in people joining. That hasn’t happened since 1982. There was a pivot in the industry. They changed all the strategies to hotel meetings and to having the three-way calls, like all the things that your upline is probably using now.

 

We’re about to experience that again. And we’re experiencing the pivot of how to build your business authentically in the net, the digital space. If you don’t pivot with the industry, you’re going to be left behind and your business is going to suffer. 

 

Brooke talks about what this pivot looks like, especially when it comes to foundation. It’s thinking through the, what experiences do you have to set yours yourself apart? You have to have a personal brand in this new age of network marketing. If you don’t have a personal brand and you’re relying on your company’s name, it’s not going to work.  You have to stand out.

 

You’ve got to know who you serve. You need to have a mission. You need to have a personal brand. If you don’t have those, you will be left behind. It may take a year. It may take two, three years, but five years from now  you will not have a business. So what can you start doing right now in order to figure this out? How can you build this really solid foundation? Social Tenacity can help. Social Tenacity is different from a lot of the other people out there, from your uplines, from other people that are telling you, this is how you should do network marketing.

 

We want you to position yourself as a real business owner and that you have this personal brand, you have this way of how you want to help people as well as coming from that servant leader. Inside the academy we show you how to identify who your person is and understand the things that are unique about you and how you can marry that with the problem that your company solves or your product solves. This is really the new way of building that foundation of your business.

 

“It’s all about having that personal brand and having people reach out to you for help.” – Brooke Elder. 

 

If you’re interested in learning more about the proven system that we teach inside the academy at www.authenticinfluenceracademy.com. 

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 146 You don’t need to be spammy to reach out effectively


You don’t need to be spammy to reach out effectively

 

“The cool thing with network marketing is it’s about people.”

 

Bethany Shipley

 

In today’s podcast Brooke chats with Bethany Shipley about her success in network marketing. She shares some of the tips that have helped her to be successful. 

 

Bethany was not excited about network marketing and had a person persistently inviting her for a year to come to her class, come to her business meeting, come to her girls night out. She finally just told her husband, “I don’t know when she’s going to get the point. I’m not interested,” but then something changed.

 

“You can’t say the wrong thing to the right person when it’s their time.” – Bethany Shipley.

 

Bethany saw her parents join another network marketing company and they had this energy about them that she hadn’t seen in 20 years. Her dad was in this zone of, I can take control of my life and I can make things happen for myself that otherwise wouldn’t happen. She remembers watching them have that transformation and  she wanted a piece of that, she wanted that energy.

 

She committed herself to her business six and a half years ago. She saw the amount of money that could be made and thought “I can do this, but I’m doing this literally with no sales experience, no skill, no idea, no social media presence. I’m 21 years old with no college degree!” She studied hard and went to Google and YouTube where she found a common denominator between everyone that was successful and that was they were actually doing things in a heart-centered way that’s authentic to them.

 

She realized if she was going to be in the game and be a professional, she needed to start playing the game. She discovered that there was a FLOW to finding somebody to talk to you. 

 

F would be, find someone to talk to. L would be let them know what you’re doing. O would be offer your product. And then the W would be, “would it be okay if I sent you some information?” You’re not just out there finding every single person that you know to talk to you. It’s finding the right people that have the problem that you have the solution for it. And that’s when you keep going. 

 

When Bethany trains her team, she talks about the difference between urgency and desperation. Desperation is like,  “I’m going for a rank and I need this and I need you to do that,” where urgency is more of ” You need this. I want to help you.”

 

“Every one of us has a unique way that we see the world.” – Bethany Shipley

 

When we have our mission, which is who we want to serve and how we want to serve them, our style of how we deliver that is going to be what lands for different people. If you want to know more about Bethany and learn more tips on how to be successful, you can follow herstories on Instagram at https://www.instagram.com/bethanyjshipley/

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 145 How to post on social media authentically


How to post on social media authentically

 

“It’s all about branding. It’s all about staying consistent on your social media.”

 

Mindy Saunders

 

In today’s podcast Brooke answers the most frequently asked question that she receives, which is how to post authentically on social media. She speaks with Mindy Saunders who has built her business all on social media and has raised to the top of her company in just ten weeks!

 

Mindy’s twin sister invited her to a direct sales party online and she thought that she would like to do something like that. She did a lot of research and discovered that through specific strategies on your posting and daily reach outs  systems were super simple. As long as you were consistent with it, social media platforms will take what you create and boost it out to more people

 

“Self-development is key each and every day.” – Mindy Saunders.

 

Mindy stresses that it doesn’t matter what your rank is in a network marketing business, you need to find people that are successful and you follow them, you listen to what they have to say and you model what they are doing. They have paved the way, they know the way, just learn what they have to teach.

 

It’s all about consistency. It’s all about the self-development, it’s all about remaining consistent in your business. There’s going be highs and there’s going be lows, but you just have to stay consistent and you just have to just stay neutral, ride the wave, don’t get too high on the highs. Don’t get too low on the lows.  Something to be proud of really takes a lot of ebbs and flows and when you’re there it’s that much sweeter. 

 

People want to connect with real human beings and not feel like they’re inadequate with who they truly are wanting to connect with. 

 

The mistake that a lot of network marketers make is they’re just posting about their product and how awesome it is or there was a sale on this, or there’s a new product that just got announced. And that’s all that you really see, you don’t see that person behind all of the product. 

 

Just be real, be human, be a little bit vulnerable and genuinely connect with people. That’s where you’re going to get those people that are your tribe and they come in and those are the people that you want to work with and associate yourself with. If you do this, your job will be fun and exciting. 

 

“Put all of you into your social media, because you are more than just your company.” – Mindy Saunders. 

 

 If there’s one thing about everything that has to do with business, whether it’s network marketing or anything, it’s just staying consistent. When you do that, people start to come and it happens, eventually. If you would like to connect with Mindy you can find her on Facebook and Instagram. Mindy and her sister Mandy have recently transitioned into coaching, you can find them on YouTube. https://www.facebook.com/mindy.saunders.79 https://www.instagram.com/mindysaunders/

mindyandmandy.com

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 144 Actually Build Relationships on Messenger


Actually Build Relationships on Messenger

 

“Don’t be a spammy weirdo! Create real connections with people and your business is going to soar.”

 

Brooke Elder

 

Podcast 144 is another episode of the Spam Squad! Brooke reviews an actual message that she received on Facebook and talks about the do’s and don’ts when posting. She shows you a better way to post in Messenger to help build relationships and how to actually get sales.

 

Brooke discusses what it’s like to be on the receiving side of a spammy message.  Messages like that instantly bring thoughts of,  “I do not want to have a conversation with you because all you’re doing here is saying I have something awesome. It’s on sale, buy it. And you’re pushing it on me. I don’t want it.”

 

“Spammy infomercial in my inbox? No thank you.” – Brooke Elder.

 

Brooke shares examples of how a consultant can create posts that are authentic, not pushy, not self-promoting and definitely not spammy!  Building a relationship through messaging is the key to success.

 

It’s important to remember that you are not selling your company, you are identifying a problem and offering a solution.

 

Brooke received a friend request on Facebook this week that was a great example of how to create a relationship using the arrows out strategy. 

 

His first post introduced himself by name and then recognized what Brooke’s company offered and asked how her journey has been. His post was all about her and what she was doing. That approach makes it easy for someone to want to respond back. The next few responses he asked open-ended questions, not yes or no ones. All of his questions were exactly related to Brooke and where she was at. 

 

Once the relationship was built he identified a problem that Brooke had then told her about his Facebook group that offered trainings and resources that could help her if she was interested. No pressure, no hype, simply offering help.  This is how you do marketing ladies. This is it. It’s not sending those copy and paste messages. 

 

“Creating connections with people, is it a longer process? Yes. Are you going to build better relationships? Absolutely!” – Brooke Elder. 

 

Join Brooke every Friday in the Authentic Influencer Marketing Facebook Group for more episodes of the Spam Squad!

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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EP 143 Thinking like a Business Owner


Thinking like a Business Owner

 

“Your business doesn’t start until you start talking to people outside of your friends and family.”

 

Majid Zafer

 

 

In Podcast 143 Brooke has a conversation with Majid Zafer, a brilliant business minded person  who believes that whatever skill sets that you learn in network marketing are very applicable to traditional business also. 

 

Majid was kind of forced into network marketing at a very young age, his parents joined Amway when he was ten years old. He went to every Amway convention and learned from a lot leaders. If you can run a successful network marketing company, you would probably also run a successful business, but that comes with its pain points too. Every network marketer has thought of quitting at least multiple times. And if you haven’t, you haven’t worked hard enough. 

 

“It is great to be inspired, but it’s most important to be true to yourself .” – Majid Zafer

 

Business mindset is key on multiple fronts because what it really is, is person development. It might be a journey for you to take and the best thing that’s gonna happen for you through that journey is who you are going to evolve into and who you are going to evolve into is really gonna be the catalyst for whatever you’re going to create. 

 

The process of creation is how you take what you think might be impossible and bring it into the realm of possibility, even if you don’t know how you’re going to get there. The thing that stops a lot of people is that they feel that they need to succeed based on what they know. It’s really in the unknown where the bounty is and really striving towards that. Bounty is a key not being fixed in who you are or what you’re doing, it’s just in the ability to create

 

It’s not about how much money you make, it’s about how you want to live. It’s not about knowing how you’re going to do it. It’s about claiming that, are you going to do it? And then the universe really brings and attracts to you where you’re going to need to be able to accomplish it. But you’ve  got to speak it first. 

 

Your thoughts and your words are like the instructions to the universe, so when you speak it and you let everybody know, then subconsciously you will also start looking for things to be able to make that possibility a reality. 

 

It’s really about leading with you and not your company and really growing you because when you focus on you and you grow, you will always be good. No matter what happens to your company, if you know what happens to your sales, what happens to your team, if you work on you, that’s the greatest dividend that you will get out of this journey. 

 

“The space is shifting. If you don’t shift along with it, people will not want to do business with you.” – Majid Zafer. 

 

If you want to build an organization, long-term the glue is your strength of your relationships. It’s your tribe you’re building and your personal brand ties into that. If you really find a way to enjoy the process, then you’ve already won.  If you would like to connect with Majid and learn more about his tips on thinking like a business owner you can find him on Linkedin or on Facebook https://www.facebook.com/majid.zafer.9.

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!

Check out this episode!

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